Coinbase Announces Multiple New Products, Advancing "All-in-One Exchange Platform" Strategy

BlockBeats News, December 18th, Coinbase announced on Wednesday the launch of a series of new products and services, further expanding its business scope with the goal of creating an "Everything Exchange" integrating cryptocurrency, stocks, derivatives, and asset tokenization.

On the product side, Coinbase will gradually roll out stock trading in the U.S. market, enabling "one wallet, one app" trading of both stocks and cryptocurrencies. The platform also highlights that holding USDC can earn approximately a 3.5% annualized return, referring to it as an "industry-leading reward mechanism."

Regarding derivatives and new markets, Coinbase will introduce a prediction market, where thousands of Kalshi contracts will be tradable on the platform; meanwhile, it will support futures and perpetual contracts (with certain limitations). Coinbase will also strengthen integration with the Solana ecosystem, allowing users to participate in trading new tokens immediately upon listing.

Artificial intelligence is also a key focus of this launch. Coinbase will introduce "Coinbase Advisor," aimed at providing the public with a higher level of financial advice through AI.

For institutional and corporate users, Coinbase Business has officially completed its testing phase, achieving double-digit monthly growth; project teams can utilize an all-in-one token issuance platform for Token Sales. Meanwhile, Coinbase will also launch a branded stablecoin service, enabling companies to issue and embed their own branded stablecoins.

The most anticipated release is Coinbase Tokenize. This service will allow businesses and individuals to tokenize assets such as stocks, private company equity, funds, real estate, and more, and put them on-chain, venturing into the primary market asset issuance field. Armstrong stated that any company wishing to tokenize assets can contact Coinbase. Official details on broader compliance exemption paths such as Reg D coverage are yet to be announced.